Sunday | 2:30 PM - 5:30 PM | Pre-Conference Tutorials Track

SESSION TITLE

Business Rules from A - Z: What You Need to Know

SPEAKER(s):

Ronald G. Ross Co-Founder & Principal, Business Rule Solutions, LLC Executive Editor, Business Rules Journal

MAIN FOCUS OF PRESENTATION:

FAMILIARITY WITH SUBJECT:

ABOUT THIS SESSION:

What are business rules, and how can you apply them effectively in your organization? What pitfalls have other organizations encountered, and how can you avoid them? How can you get up to speed about the very latest in the field?
This tutorial tells you what you need to know to get into the express lane for business rules. It provides clear, authoritative insight into the essential concepts, techniques and tools. Find out what you need to know to be successful in your organization on a point-by-point basis, amplified by far-ranging professional experience.
Cut through the hype about technology, methodology and standards. Learn about the key areas of practical importance to your company. If you are looking for a way to get the latest and best scoop on what’s happening, this tutorial is for you. Come prepared with questions you want answered! What You Will Learn:

• What business rules are and why they matter
• How business rules will help you achieve true agility
• How to capture and manage business rules
• Fitting business rules into requirements process … and into your organization
• Pitfalls, lessons learned and best practices
• The latest trends and emerging standards



ABOUT THE SPEAKER(s):

Ronald G. Ross serves as Executive Editor of www.BRCommunity.com and its flagship publication, Business Rules Journal. He is a sought-after speaker at conferences world-wide. He gives popular public seminars through AttainingEdge (www.AttainingEdge.com) and IRM-UK (www.IRMUK.co.uk).

Mr. Ross is recognized internationally as the “father of business rules.” He has served as Co-Chair of the annual Business Rules Forum Conference since 1997. He was a charter member of the Business Rules Group in the 1980s, and an editor of the two landmark BRG papers, The Business Motivation Model: Business Governance in a Volatile World and the Business Rules Manifesto. He is active in OMG standards development, with core involvement in SBVR.

Mr. Ross is Co-Founder of Business Rule Solutions, LLC (www.BRSolutions.com). At BRS, Mr. Ross co-develops Proteus®, its landmark business requirements methodology, including the popular RuleSpeak®. Mr. Ross is the author of eight professional books. His newest are: Business Rule Concepts (2009), a just-released 3rd edition of his popular, easy-to-read 1998 handbook, and Principles of the Business Rule Approach, Addison-Wesley (2003).

Sunday | 2:30 PM - 5:30 PM | Pre-Conference Tutorials Track

SESSION TITLE

Maximizing the ROI of a Business Rules Investment with Decision Management

SPEAKER(s):

James Taylor CEO Decision Management Solutions

MAIN FOCUS OF PRESENTATION:

FAMILIARITY WITH SUBJECT:

ABOUT THIS SESSION:

Those who want to get the most out of their adoption of business rules technology must adopt a business discipline focused on business decision making. They must understand the kinds of decisions they have, how these fit into their operational environment and how business rules can be used to manage those decisions. This class will cover the principles of Decision Management, its application to critical business processes and decisions and the appropriate use of available technology. It will show you how to identify and prioritize the operational decisions that drive your organization’s success, introduce business rules as a foundation to automate these decisions, link these decisions to data mining and predictive analytics and discuss how to ensure continuous improvement and competitive advantage using adaptive control. The class will cover:

• Introduction to Decision Management
• Decision Discovery
• Decision Services
• Decision Analysis
• Decisions in Processes, Events and Systems
• Getting Started – First Steps



ABOUT THE SPEAKER(s):

James Taylor is CEO of Decision Management Solutions and works with clients to develop effective technology solutions to improve business performance. He has over 20 years experience in developing software and is the foremost thinker and writer on decision management. James was previously a Vice President at Fair Isaac Corporation and was lead author of Smart (Enough) Systems (Prentice Hall, 2007), the book he wrote with Neil Raden. James is a passionate advocate of decision management and writes a popular blog at http://jtonedm.com

James has experience in all aspects of the design, development, marketing and use of advanced technology including CASE tools, project planning and methodology tools as well as platform development in PeopleSoft’s R&D team and management consulting with Ernst and Young. He develops approaches, tools and platforms that others can use to build more effective information systems.

Sunday | 2:30 PM - 5:30 PM | Pre-Conference Tutorials Track

SESSION TITLE

Smart Use of Rules in Process

SPEAKER(s):

Kathy Long President Innovative Process Consulting, Inc.

MAIN FOCUS OF PRESENTATION: Business

FAMILIARITY WITH SUBJECT: Some

ABOUT THIS SESSION:

Do you have volumes of paper with pictures of processes that no one ever uses?

Many organizations are involved in “Process Improvement” efforts and create process models that become meaningless due to the time and resources required to keep them current. What You Will Learn:

• How to avoid process models that are created and referenced once then never used again
• How the documentation of Business Rules as part of the process influences the elements of reuse, adaptability and flexibility in the models themselves
• Through hands on experience in simple workshops, how to document business processes with techniques that will enable an organization to keep their models current well beyond their initial creation



ABOUT THE SPEAKER(s):

Kathy A. Long, a Principal of the Process Renewal Group, and President of her own company, Innovative Process Consulting, has been helping organizations understand and improve their business performance through improved processes since the mid-1980’s. She has experience improving processes in a wide variety of industries worldwide, including leasing, manufacturing, customer service, telecommunications, banking, petrochemicals, government and retail. Ms. Long brings a very practical, common sense approach to process improvement, applying a variety of techniques and the application of innovative concepts to help move organizations forward with better more effective and adaptable processes. Working with clients, she has enabled them to increase the efficiency of their processes by literally thousands of percent.

She is regarded as realistic practitioner who believes people are one of the critical factors for success in any process improvement initiative and coined the phrase, “People are the Process”.