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Business Rules Forum | Achieving True Business Agility

2009 Conference Schedule


Welcome to the 13th International Business Rules Forum™. Our comprehensive Conference schedule features five information packed days filled with insightful keynote presentations, tutorials, seminars, our ever popular RulesExpo plus the return of last year's immensely popular FunLabs!.


TUESDAY, NOVEMBER 3, 2009


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7:30 am
to
7:30 pm

Registration Open

7:30 am
to
8:45 am

Continental Breakfast in Exhibit Hall

8:45 am
to
9:00 am

General Session

Conference Welcome / Opening Remarks

Gladys S.W. Lam, , Co-Founder & Principal, Business Rule Solutions, LLC
Publisher, BRCommunity.com

9:00 am
to
10:00 am

Keynote

The Decision Dilemma: Making Better Decisions in the Face of Uncertainty

Jim Sinur, Gartner, Vice President

10:00 am
to
10:25 am

Break in Exhibit Hall

Track 1
Case Studies


Chaired by
Ronald G. Ross
Co-Founder & Principal
Business Rule Solutions, LLC
Executive Editor
Business Rules Journal
Conference Chair
Business Rules Forum

Track 2
EDM Summit


Chaired by
James Taylor
CEO
Decision Management Solutions

Track 3
How To


Chaired by
Gladys S.W. Lam
Co-Founder & Principal
Business Rule Solutions, LLC
Conference Executive Director
Business Rules Forum

Track 4
BPM


Chaired by
Roger Burlton
Founder
BPTrends Associates
Process Renewal Group

Track 5
Chief Architect

10:25 am
to
11:25 am

Construction of a Vision using the Business Rules Approach - We Did It!

Mark Myers, Northern California Power Agency (NCPA), Enterprise Analyst Miranda Shumaker, Northern California Power Agency (NCPA), Business Analyst

LIVE WEBINAR: Aligning Decision-Making Improvement Initiatives with Business Goals and Objectives

Roger Ahern, Experian, Senior Director, Solutions Management

Dynamic Business Vocabulary - What's Up with That?

Kevin Chase, ING, Senior Vice President, Group Implementation Services

BPM, Collaboration and Social Networking

Sandy Kemsley, Kemsley Design, BPM Analyst and System Architect

Business Agility Using Rules - Merchant Acquiring Risk and Fraud Solutions

Mark Eastwood, FICO, VP, Solution Management

11:25 am
to
11:30 am

Room Change

11:30 am
to
12:30 pm

Using Business Rules to Transform Customer Experience at Starwood Vacation Ownership

Ian Cole, Starwood Vacation Ownership, Vice President of Strategic Technology

From Raw Data to Proactive Decisions: Using Business Rules for Condition Based Maintenance

David Wilson, John Deere Construction & Forestry Division, Program Manager, Machine Health

Capture Your Complex Rules by Asking Pragmatic Questions

Gladys S.W. Lam, , Co-Founder & Principal, Business Rule Solutions, LLC
Publisher, BRCommunity.com

Using Models to Document, Validate, Gain Agreement and Automate Business Rules

Dan Hlavac, State Farm Insurance, Business Analyst/Architect

Externalized Business Rules Enhance the Agility of Business Process Applications

Dr. M. A. Ketabchi, Savvion, Inc., President, CEO & Founder

12:30 pm
to
2:05 pm

RulesExpo Exhibit Hall Open

12:30 pm
to
2:05 pm

Attendee Networking Lunch

2:05 pm
to
3:05 pm

Top 10 Challenges in Adopting BRM

Marilee Lanhardt, State Farm, Business Analyst

Addressing the Challenges of Developing a Universal Decision Management Platform in an Emerging Company

Stephanie Alsbrooks, ThinkCash Financial, Director Kartheek Veeravalli, ThinkCash Financial, Business Rules Analyst

Business Rules and Tables

Jan Vanthienen, K.U. Leuven, Professor in Business Information Systems

Process Notations: A Picture is Worth a Thousand Words: But What Picture and What Language

Kathy Long, Innovative Process Consulting, Inc., President

Enabling Effective Business/IT Collaboration

Rik Gerrits, RuleArts, Chief Architect, CTO Colleen McClintock, IBM, Product Manager Linda Nieporent, IBM, WebSphere ILOG BRMS Product Manager

Fun Labs

Fun Labs

2:05 PM - 4:05 PM

3:05 pm
to
3:10 pm

Room Change

3:10 pm
to
4:10 pm

Improvements to the Operational Performance of a Data Collection Process with the Use of BI and BR

Johan Lammers, Statistics Netherlands, Project Manager

Automating Commercial Underwriting Using Business Rules

Sundar Vallianayagam, Jarus Technologies, CEO

Collecting, Connecting and Correcting the Dots

Roger Burlton, BPTrends Associates / Process Renewal Group, Founder

An Evolutionary Perspective of BRMS

Pedram Abrari, Corticon Technologies, Inc., CTO, Founder

4:10 pm
to
4:30 pm

Break in Exhibit Hall

4:30 pm
to
5:30 pm

Vendor Panel (In Exhibit Hall): Is BRMS at a Cross Road? Vendors Speak Out

Moderator: Stephen D. Hendrick, IDC, Group Vice President, Application Development & Deployment Research

Developing Natural Language Business Rule Statements - A Practical Method

Graham Witt, Ajilon, Lead Consultant

Follow the Brain - From Fact Model to Semantic Web

Alan Demmin, Demmin Software Consulting, IT Consultant

Vendor Panel (In Exhibit Hall): Is BRMS at a Cross Road? Vendors Speak Out

Moderator: Stephen D. Hendrick, IDC, Group Vice President, Application Development & Deployment Research

5:30 pm
to
7:45 pm

RulesExpo : Private Reception for Conference Attendees

Fun Labs

Fun Labs

5:30 PM - 7:30 PM



Daily Calendar


NOVEMBER

Sunday

1


Pre-Conference Tutorials
Schedule


Monday

2


Pre-Conference Tutorials

Business Alignment
Symposium
Schedule


Tuesday

3


Conference
Schedule


Wednesday

4


Conference
Schedule


Thursday

5


Conference
Schedule


Friday

6


Post-Conference
Tutorials
Schedule




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